The golden record: Organising the data clutter in master data management

Managing incredible volumes of data from various sources in an enterprise is hard enough. What further becomes a daunting challenge is to make sense of unstructured data and create a ‘golden record’ that becomes the single point of reference for quality data. Here’s looking at the concept of golden record in master data management (MDM) and why it is referred to as the ‘single version of the truth’ concerning any piece of information stored in the company database — and why it can be elusive.

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