The Rise of Social Commerce: Shopping Seamlessly Within Your Feed
Social commerce is revolutionizing shopping by seamlessly integrating product discovery and purchasing into social media platforms. Users can effortlessly browse, explore, and buy products without leaving their favorite apps, leading to a surge in their popularity. By 2030 we expect social commerce to reach $8.5 trillion in market size and will be driven by the increasing adoption of factors like market Influencers, user recommendations, and diverse product discovery options. Each region will have specific nuances which businesses will have to incorporate to make their social commerce operations future proof.