The future of AI in personalised banking
AI is transforming the banking sector, reshaping customer experiences, operational efficiency, and security frameworks. Here, we have developed a research-backed exploration of the pivotal role of AI in hyper-personalisation, automation, and fraud detection, delving into emerging technologies such as blockchain, quantum computing, and IoT. It is essential for banks and financial institutions to recognise the potential of these technologies to redefine financial services. As AI-driven strategies become a business imperative, banking institutions must proactively invest in these innovations to stay competitive. The article concludes with a call to action for decision-makers to harness AI’s potential and lead the future of personalised digital banking.
