Infosys BPM Digital Business Services Practice
The Infosys BPM Digital Business Services practice caters to the entire gamut of services spanning the digital value chain through a framework defined as Design – Engage – Optimize. Over the years, we have worked with multiple advertisers, publishers, and agencies and helped them redefine their digital deliverables.
Businesses can bank on us to provide strategies, processes, and tools that address these three primary requirements in the digital operations ecosystem:
Optimizing content and design creation: De-centralized teams often spend excessive time and resources on content creation for a new campaign or product launch. We have the capability to streamline disparate systems, improve asset reuse by 20% or more, and reduce time-to-market.
Ensuring uniform customer experience: We have the domain expertise to manage customer experiences across multiple websites and microsites that are customized for different geographies and customers. Our processes provide top quality and credible product information which enhances customer experience and leads to better sales leads and conversions
Providing scalable and flexible global delivery: Regional agencies often fail to provide scale and flexibility. This leads to project delays or higher costs due to shorter turn-around-times. On the other hand, our model, built on the proprietary Global Delivery Model, uses the follow-the-sun approach to meet the dynamics of operations.
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Digital Business Services offerings