Infosys Aster + digital interactive services: powering connected brand journeys with AI

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digital interactive services

transform digital business outcomes

Infosys BPM Digital Interactive Services (DIS) provides content and marketing operations (MarkOps) at scale for global enterprises. Our services transcend the boundaries of traditional content management to include creative content development, graphic design, multi-channel marketing, campaign execution, analytics and ecommerce marketplace services. Powered by our 2500+ strong digital workforce, we leverage AI-first acceleration to drive a faster go-to-market strategy, greater accuracy in execution, and higher return on marketing investments.

key stats

100,000+ Campaigns managed

5000+ Advertiser accounts managed

100K+ Product catalogs built

10 Mn+ Pages managed

2500+ AI-trained digital workforce

services across the digital marketing lifecycle

why choose our digital interactive services?

Our digital operations framework support clients across industries and provides services that help enterprises transform and thrive in a changing world by co-creating breakthrough digital solutions that combine strategic insights and execution excellence. We help clients renew themselves while also creating new avenues to generate value. Businesses can bank on us to provide strategies, processes, requirements and proven expertise in the digital operations ecosystem. We deliver digital service benefits through:

Our centralized digital operations framework with capability to streamline disparate systems, helps enterprises in focusing on core deliverables and not spend excessive time and resources on content creation for a new campaigns or product launches. This helps in reduced time to market, increased digital asset re-use and improved product content engagement.

We bring domain expertise to manage customer experiences across multiple websites and microsites that are customized for different geographies and customers. Our effective & efficient digital process framework, through the 3 E’s [Efficiency, Effectiveness and Experience] helps us to provide top quality and credible product information enabling enhanced customer experience, better sales leads and conversions.

Our Global delivery model uses a follow-the-sun approach to meet the dynamics of operations. We provide a large range of services and offer a one-stop-shop for everything digital. As a consistently recognized leader in the digital marketing operations space by analysts like Nelson Hall and HFS, we have leveraged our expertise across the digital value chain to deliver compounded benefits to clients. With our scale of operations, HR capabilities and transition credentials, we have managed large scale processes for highly business sensitive clients in complex environments.